SHOW NOTES

Jeff Cohn has been in the business for 13 years is known for abnormal results, obsessive tracking, and a relentless drive to be elite in every area. He is the founder of Omaha’s Elite Real Estate Group, Nebraska’s #1 selling residential team. Last week, Jeff revealed that he is leaving Berkshire Hathaway and lauching his new business, KW Elite, and expanding 100 locations across the country in 2020!

In this episode, Brian picks at Jeff’s insights of what his vision is for the future of real estate since he is on to bigger and better things.

In this episode we talk about…

  • 2:30 – How advancement in technology is challenging the individual real estate agent’s role in the transaction.
  • 6:12 – Big angencies, like KW and Berkshire Hathaway, will work together and previal over Zillow.
  • 8:38 – What is the value of the agent?
  • 14:37 – The 2 things that Jeff focuses on.
  • 15: 55 – What exactly drove Jeff to launch Keller Williams Elite.
  • 21:00 – How to take your team and life style to the next level.

Transcript

Brian Charlesworth: [00:00:41] Everybody, it’s Brian Charlesworth. Welcome back to the podcast. Today we have Jeff Cohn with us. And I’m super excited about this. Jeff is the CEO of Elite Real Estate Systems and Omaha is elite and a number of other businesses which we’ll get into today. But Jeff just made a big announcement this week at K.W. Future Con that he is leaving as the number one team of HHS that’s Berkshire Hathaway and moving over to K.W. So this is pretty big news today. So I’m super fortunate to be able to have Jeff on our show today. How’s it going, Jeff?

Jeff Cohn: [00:01:18] Hey, Brian, hey, I’m really grateful to be here today and of course, Brian, we’ve had a long relationship and I’m a huge believer and user of Sisu, and it’s obviously changed the landscape of our business. And I believe we’ll continue to change the landscape of the realtor and other businesses going into this next decade here and a couple of weeks from now.

Brian Charlesworth: [00:01:39] Yeah. Cool. Well, thanks. We love having you as a customer. And I know we’ve worked really closely with your team. So excited about that. But today, I really want to focus on just your visit vision of the future of real estate. I want to talk about. Let’s start off by just hitting it head on.

Jeff Cohn: [00:01:56] So before we jumped on, I told Brian, I want him to give me all the hard questions today. I really want you to challenge me. I’m going to share this with my audience as well, Brian, of listeners. And, you know, for the last four years, I’ve been trying to create the best content and value for team leaders and broker owners across the country, aspiring to do more, aspiring to do more business, to live bigger lives. And in that four years, I’ve continued to grow, obviously, myself and look for different ways where I can better empower those within my different businesses that I own. And it’s led me to this point where I started seeing some patterns that were really scary to me. And that is the advancement in technology is going to be and and is challenging the individual real estate agents role in the transaction, which is going to essentially cause the risk resonate real estate agents commissions to go down. And so Gary Keller says it best. He says he believes the agent should continue to be at the center or the core of the transaction as a fiduciary, and that technology should help support that, whereas most tech companies in the disruptors in the industry think the opposite. They think that it should be a tech empowered consumer where the agents just simply the secondary to help open a door. Right. A contract. And I think that we’re under attack by innovative companies that are out there that are that whose goal is to essentially eliminate the agent’s commission so that they can earn that commission essentially by taking it away from the agent. And so for me, as I researched the top brokers in the country, I think Keller wins is the obvious choice for someone who knows that over the next 10 years, they want to continue to offer the best value to the consumer and to the agent and stay at the center of the real estate transaction.

Brian Charlesworth: [00:03:34] Yeah. I mean, sure, there are a lot of companies out there, Jeff, that have been fighting the real estate agent for a long time. Right. There are also a lot of companies out there today, such as Sisu who are pro agent, such as k.w., everything they’re building pro agent in supporting the agent. And I think technology, although some people could view it as it’s hurting the real estate agent, I think many and people like you view it as it’s actually helping the real estate agent. I mean, how many how many teams across the country now like yourself are doing over 100 million dollars in volume because they leverage technology.

Jeff Cohn: [00:04:14] Of course, that didn’t exist when I watched the team in 2011. I went across the country, as you already know, and visited 50 different brick and mortar offices within a 24 month period and not very many. We’re doing over 100 million today. You know, you can count on all 20 fingers and toes. Teams do it over a hundred million. There’s tons of teams that do that type of volume. And there’s no way possible anyone could have done that without the advent of CRM tools and tools like Sisu and database management software, all that funds.

Brian Charlesworth: [00:04:45] Ok. So again, you told me I can ask you the hard questions. You’re going over to k.w.. You just told me it’s because of technology. I know for a fact you utilize Boomtown, you utilize Sisu. You’ve been utilizing the loop now moving over to k.w.. From what I know, you’re moving over to doc. You sign now. Now. So talk to me about that and where it is. Where does command play into that? Yeah. And ready to go today.

Jeff Cohn: [00:05:10] Command is ready for the individual right now. We obviously will adopt command day one. We will not fully integrate into command until it’s ready for mega teams. It’s very tough. Keller himself told me command is not ready right now for mega teams, but it’s coming. There are a lot of components that are working right now that we can take advantage of. So I recommend to any entrepreneur out there, don’t ever, don’t ever jump ship from one to the next and put all of your eggs in one basket. I just say put your eggs in both baskets and manage the baskets. So we’ll run everything we have built up to this point parallel with all of the different value ads that Keller Williams offers. And then if we need to adopt something 100 percent one way or the other, we will. We’re going to do what’s best for our agents and the consumer. So I believe, though, the investment that Keller Williams is making, especially in their platform in command, will ultimately, in the end, be the platform that a majority of residential teams will adopt across the country dependent of what brokerage flag, you fool by? I think Keller Williams will partner with Remax, will partner with Berkshire, and those companies will keep their names and say. Powered by k.w. technology, so doesn’t matter what brokerage you’re at in the end, it just matters what technology you’re using and who’s going to win in the tech race. I don’t see Zillow essentially letting brokers fly their flag and say powered by Zillow. I see Zillow becoming a giant brokerage shop and agents working for twenty thousand dollars a year to go open doors.

Brian Charlesworth: [00:06:38] Well, Zillow is already one of the largest brokerage shops. I mean, if you look at Zillow and Realtor.com are doing, they’re charging thirty five percent to to hand off leads, which, you know, referral fees have always been twenty five percent. Now it’s acceptable. They’re thirty five percent because a lot of agents are afraid to generate their own leads right off.

Jeff Cohn: [00:06:57] And Brian, that’s not even the tip of the iceberg. The tip of the iceberg is what happens once they figure out the entire referral network. Agents are now living and breathing off of these referrals and they say, hey, we’re no longer going to offer the thirty five percent. We’re going to offer you twenty thousand dollars a year to work these leads and then a $50 bonus for converting transaction. That’s what it’ll end up moving to. Every sales organization, America starts with big commissions. Then there’s a cap. Then it turns into salary with small bonuses. And honestly, if you just need someone to open a door, which is what all the value is, that I feel like they’re giving the agent that they’re there just to open a door and write up a purchase agreement. Then why not just pay somebody twenty thousand a year? This is the reason why agency to be worried and be focused on how can they better serve the consumer to save them time and money in the transaction.

Brian Charlesworth: [00:07:45] Ok. So do you really believe that that’s all they’re doing is opening a door? Of course I do writing.

Jeff Cohn: [00:07:50] And I mean, I’m not I’m being facetious, but I do believe that tech power businesses that don’t put the agent at the center as the fiduciary only see the agent’s value as the person carrying that real estate license in that state that needs open a door. The consumer should be smarter. Not every agent is considered equal. I would say as we look into the next 10 years, out of the 1.7 million agents there are today, I think only about 20 percent will still be in the business. And 10 years from now and out of the ones that are still in the business, there will be two groups. Half of the groups will be like you and me. They’ll be business entrepreneurs that run teams and run small boutique brokerages that the consumer still uses. The other 50 percent will be salaried employees to these big box brokerage shops that are tech empowered with the agent as the secondary.

Brian Charlesworth: [00:08:36] Ok. So in your opinion, what is the value of the agent?

Jeff Cohn: [00:08:41] One hundred percent. It’s the save the consumer. Time and money all day long. So obviously we do that in a lot of different ways. But it all boils down to where will you make or what or save the most amount of money and the least amount of time and the least amount of energy. I know 100 percent. Brian, if you came to Omaha, Nebraska, today and worked with me to purchase a million dollar house that you’re going to use as a RB. Oh, during the college World Series. Hi, Jeff Coan. Working with you from start to finish would save you probably 15 percent off that million. I’d save you one hundred and fifty thousand or if you went on to, you know, Craigslist or Zillow offer or whatever and went to buy a property without doing a ton of research, you probably are going to lose that 50 percent. It’s not always the case. Sometimes the value isn’t in the money and sometimes money’s not the consumer’s number one thing. Maybe it’s terms. Maybe you want to come to Omar. You want the house this weekend. How are you going to find out right now that you can close on right now? So it just depends on what’s important to the consumer. But for most people, it’s saving time and money.

Brian Charlesworth: [00:09:40] Well, I think you just convinced me to come to Omaha and pick up a home that I can rent one week of the year. Do it. I’ll use the other fifty one. I love it. So you just said something, Jeff, about you think that companies or I don’t know if you really think this, but you said that companies like Remax. Will someday. And Berkshire Hathaway will someday use k-dub, use technology and say powered by KW. I happened to 100 percent disagree with you. OK, good. Here’s why. Right. Remax has their Boosh CRM that they just rolled out and I know it’s because we work with a lot of Remax agents as we do k.w. agents. Right. And Berkshire Hathaway and our teams. And you know, I know Bush is struggling today to really get live just similar to command. But but they are building their own CRM. Right. In addition to that, in speaking with the leaders at Berkshire Hathaway several times, I know they have spent.

Brian Charlesworth: [00:10:47] I don’t know how many millions, but millions of millions, millions of dollars on building a sales force platform right upwhich which was supposed to be off the ground this march. So maybe you can give me an update on I don’t know where that’s at today. Not that I know it’s supposed to have been rolled out this march. So give me an update on those technologies. So you let me. Rabbi. Quickly, I want people to disagree with me all day long and make for great conversation.

Jeff Cohn: [00:11:13] So there was a big war that I was a part of back in the 2000s and correct me if I’m wrong on dates, but it was a war with Blu ray versus HD video. I don’t even know it’s called HD video, but it was a different formatting system. In the end, Blu ray ended up winning the battle. And you look at like laser disc, there’s other products out there that were better. But in the end, Blu ray ended up winning that whole battle. And you look at the technologies that are serving the agents and the consumer. And I think the one of the reasons k.w. will win is because they’re the only company I know of that’s building a technology and saying we’re gonna make this available for everyone. We’re not just going to keep it to our own brokerage. We believe this technology can plug and play anywhere. I haven’t heard another brokerage saying that, Zettl saying that.

Brian Charlesworth: [00:11:59] So thanks for sharing that. That’s new to me. I have as you know, I live and I’m married to a KW agent and I have never heard that. So. So anyway. Var. Very interesting. I’ve never heard that they’re gonna take that out to the public.

Jeff Cohn: [00:12:15] And you know what? Maybe it’s never been said publicly, but I’ve had some pretty high level conversations with high level people recently and I pose this very question and I said, well, what if Keller Williams technology because k.w. used to be known for coaching and consulting company that served agents. Now they call themselves a technology company that does coaching and consulting that serves agents. But of course, in the tech company, you can serve a lot of different businesses, just like as we know with Sisu. And so I asked certain people that are high up in leadership at Keller Williams, they said, well, what happens when the consumer is demanding the Calloway’s technology? But you have people with too big of egos to join Keller Williams, which there’s a lot of people out there like that, or they just don’t like whatever the Carowinds name or the colors or whatever their issues are. And I said, why not sell k.w. technology to all of the other competitors that want to take advantage of the technology and let them keep their name? And they said that’s exactly what our plan will be.

Brian Charlesworth: [00:13:09] So that that would go against the typical grain of k.w. and that k.w. for the last I don’t know how many years, 20 years about probably is how long they’ve had the maps program and maps coaching, which really has set k.w. apart. Has never offered coaching to anybody outside of k.w., so somebody outside of k.w. is obviously going with Tom Ferry or Mike Ferry or elite real estate systems, right?

Brian Charlesworth: [00:13:38] Right. that I don’t believe is the case today, I am friends with maps, coaches that coach outside of k.w. coach, the agents that are outside of k.w.. Really? They have. They have a coaching program right now that’s being beta tested that coaches not even just in real estate. They coach all of their businesses. It’s an entrepreneurial business. MAPS Coaching BETA. Yeah. I believe maps will be offered outside of the Keller Williams space eventually, but time will tell. Yeah.

Brian Charlesworth: [00:14:07] So I probably tend to agree with that. We have a lot of maps, coaches that actually utilize see suited to manage and coach their teams. And I know there are some major, major changes going on there right now. So it’ll be interesting to see where that goes.

Jeff Cohn: [00:14:23] Sure. And the bottom line for anyone listening is, you know, I I have been at Berkshire for five years. Prior to that, I was at an indie brokerage for another. Eight years, so I’ve been in the business 13 years total and we’re now coming over to Kellar. I want to always be focused on two things. Number one is my agents serving the agent, helping them make the most amount of money, the least amount of time with least my energy, helping them become their best self. And then number two is the obviously the consumer. So we’ve got to look at both. All too often, I hear people talking about traditional brokerage models and they never speak about how that model serves the consumer. They only speak about how it serves the broker, how it serves the owner, maybe how it serves the agent. But you rarely hear people talking about both. And to me, if you want to continue making money over the next 10 years in the real estate space, you better start focusing on the consumer and how the technology within the brokerage where you work better serves the consumer. Because we each get to cast a vote and that vote is what business do we believe is going to be at the top in the next five to 10 years? And the brokerage brand you’re aligning with into the next decade is the vote, your casting. So if you’re at Remax, if you’re at Redfin, if you’re at Wobbly Hobley LLC Realty, whatever it’s called, I don’t really care. The question just is that the best place to serve the consumer and the agent for the next five to 10 years and I believe it’s Keller Williams.

Brian Charlesworth: [00:15:44] Yes. OK. So the brokerage brand, I also think the technologies that you choose are going to make a difference in that. And and you’re saying that it k-dub uses is a part of that. So what other than technology drove you to k.w.? Because my guess is if it was just technology, you probably would have waited a year or two. So what what other benefits are there of you?

Jeff Cohn: [00:16:07] Yeah. No, no one is. I’ll tell you the total truth. And number one is expanding. I’ll. Or ancillary businesses footprint across the country. So I own mortgage title insurance investing coaching call center. I have all these different business ventures and we’re serving as many people as we can, but we haven’t been able to expand as fast as we want to. To help provide this value, add to team leaders and brokers across the country, inside of the ecosystem. At Keller Williams, I believe it’s much more accepting of ancillary businesses. So agents within the brokerages can own mortgage insurance. They can have an investment wheel. And so our coaching company, Elite Real Estate Systems, is going to be expanding into a hundred different locations, not just expansion teams, but also expansion mortgage companies, expansion insurance companies and expansion investment companies with Omaha, Nebraska. Kw Elite location serving as the hub of everything I’m already doing at a local level. I’ve always known I wanted to eventually take that and make that a value add to my listeners, to my coaching clients, to my friends all across the United States. And we now have the vehicle to be able to do that. And we felt that by doing it inside of the Keller Williams world rather than being outside of the Keller Williams world would be a benefit.

Brian Charlesworth: [00:17:22] So for those of you who don’t know, jeffs’ has a big focus. And I actually met Jeff at an event where he was doing this. He has a big focus in helping other people grow their businesses. He has a coaching company, has an investment company, loves to teach people how to do that. So Jeff has done an amazing job of stepping outside of the business and really working on the business and sort of in the business. And now it sounds like, Jeff, you’re taking that to a 100 locations across the country. So you’re planning on being in Omaha as elite or elite and elite real estate systems and your investment arm.

Jeff Cohn: [00:17:56] We retired the jersey so easily, it’s gone. We left no one team at Berkshire Hathaway in the world. We are born January 1st. Twenty twenty as k.w. will. That’s just my coach coming out of the gate to be only ATF, but k.w. elite launches next year. And our goal is to be have the k.w. elite footprint in every city in America. One hundred is nothing. I mean, that’s it’s going gonna be thousands, thousands of expansion locations. But when people hear the word expansion, they think that I’m saying I’m want to own a real estate team. I don’t want to own any of anyone’s real estate teams. You guys keep your teams. What I want to do is I want to partner with you in mortgage and insurance and investing. That’s where the money’s at. And so we talked about the agent commission getting challenged, Brian, going into the next five to 10 years. What better way to offset the losses that we will all incur as the agent commission gets challenged by creating ancillary businesses that serve the consumer? Every one of your clients buying a home? Not everyone. Ninety nine percent need a mortgage. Why not own a percentage of a mortgage company? Every one of them needs property and casualty insurance. Why not own a percentage of property and casualty company? Every every one of those people. In most states is going to need an attorney or a title and escrow company. Why not own a percentage of a title? So all of these things I’ve already done, I just haven’t been able to create a vehicle that would allow people nationally to partner with me. I have that today. So if you’re a mega team and you’re interested in learning more about these opportunities, don’t hesitate to reach out to me. Jeff at Omaha’s Elite Dot.com.

Brian Charlesworth: [00:19:26] Ok, so now I can come to you and weigh more than just learning how to grow my real estate business. I can learn how to grow. All the ancillary businesses and not only learn how to do that, but I can partner with you. Jeff Cohen, who just changed his hat to k.w. elite on my show. I’m so impressed by that. But I can I can come to you and partner with you all across the country, is that correct?

Jeff Cohn: [00:19:49] Yep. And you can pick which business you want a partner and it can be just investing. It could be just mortgage. It could be just insurance. It could be just helping you expand your real estate team. And we have different ways. We’ve set up each of those events monetarily. And get ready for this. You don’t have to be at Keller Williams.

Brian Charlesworth: [00:20:06] Do I have to be a KW Agent?

Jeff Cohn: [00:20:11] No way. Why would you have to be a KW agent? The way I view the world is that it’s a world of people all across the land. And why can’t all of those people, independent of the flag you fly, be part of all of these ancillary businesses that are gonna bring bring value to the consumer and to the agent? It’s nonsensical. We need to get away from a scarcity mindset. We need to be focused on an abundant mindset. And if we don’t work together, we’re all going to lose. And so this is the solution, I believe is that’s going to be necessary. This is the guerrilla warfare that’s gonna be necessary to stay necessary. And at the center and the fiduciary in the real estate transaction over the next five to 10 years.

Brian Charlesworth: [00:20:51] Ok. So, Jeff, the reason I started this podcast was really because I wanted to really help real estate team owners take their business to the next level. And the advice that I’m hearing from you right now, if I’m a real estate team owner, how I take my business and my life to the next level. Free up my time, make more money, enjoy life, better live the Jeff Cohen style. The way I do that is get into ancillary businesses. Is that correct?

Jeff Cohn: [00:21:22] One hundred percent. That is the number one place you should be. You can 3.x your net returns that you had in 2019 without selling any additional homes and what you sold in 2019 by partnering with us in all of these different ventures. Three. You made 20 grand. You’ll make six hundred. You made a million. You’ll make three million, obviously. Don’t hold me legally to that. It could be a little bit of a variant, but ultimately it will be. Instead of averaging two point eight percent, which the average agent makes across the country, two point eight percent, you’ll be over 6 percent, maybe over 7. But where they at where the real money is, push all of the answers I talked about aside the money’s in investing. So all of our disposable income, we’re right now reinvesting in the residential real estate and multi-family. So we want to work with these teams, obviously expand their footprint, help their team sell more houses, help serve those agents that are on those teams, launch them ancillary mortgage and insurance. We’re not doing title. We’re not expanding title. But we will coach you on how to do it. And then in the end, in the markets where we wanted to play capital, we want to build our investment footprint by partnering with these teams. And that’s where the legacy wealth is going to really be created for these four agents and brokers listening to this.

Brian Charlesworth: [00:22:34] Ok. So if I’m starting an investment company to buy houses. If I partner with you, what does that look like, Jeff? Are you going to give me money to buy these houses or go, what was that?

Jeff Cohn: [00:22:48] Looks like I’m going to. So anyone listening to this? To know exactly what that looks like. I have a thirty two minute interview with my business partner, Clint Bartlett. It’s at the teambuilding podcast Web site or sorry, on i-Tunes. Just go to the teambuilding podcast with Jeff Koehne and I interview Clint Bartlett. Brian, you’ve met Clint and we talk all about our investment strategy. But in a nutshell, we buy a hundred houses a year in Omaha. We spent twenty thousand dollars a month generating leads. We have a lead scrubbing team, a call center. We source all the leads for our acquisition managers in Omaha. So now if I want to go to Kansas City or Miami or Sacramento, I don’t have the acquisition managers and boots on the ground. I wouldn’t have to have acquisition managers, but I figured why not partner with teams who I’m already partnering with for mortgage and insurance and to teach them how to expand the team, want to partner with them and give them the ability to invest in real estate as well. So what we’re there’s gonna be three options. Option one is we do pretty much everything and they keep a really small percentage of the acquisition option, too, as they pay for everything and do most everything. And we keep a small percentage. And then option three is going to be a little bit of a hybrid of both where we go 50, 50 and everything. So the goal is that the team leader that partners with us will own equity in the portfolio that we build with them. So, Brian, let’s say we wanted to do this in Salt Lake. We maybe would own an LLC together, 50 50. We would spend ten thousand a month to generate leads in the Salt Lake City. We use all of my marketing and best practices. We would use your marketing and money or or we would you spend 50 anything. Financials, 50, 50, 50. Would use my people in my processes. And we’d use your people in your processes. On the other end, because I know human beings, human capital on the ground in these areas. So we’d use Springsteen’s spring as Brian’s wife and we’d have an acquisition manager. All of our leads went to this one person and they’d go on the appointments. If 70 percent of the leads we generate are traditional. So if it’s traditional, we’re gonna charge you thirty five percent. We’re just going to match whatever Zillo charges. So they’re gonna get a lead and then pay as a thirty five percent for all fee. We’ll let your brokerage keep a small percentage of that. And then if it’s an acquisition that we’re gonna do a long term hold or a flip, whatever capital event that takes place, we would then just split that 50 50. If we hold the property we’ll hold it in our LLC name and we would own those properties. 50 50 is the total no brainer. Mean, we we already have this setup with a ton of investors in Omaha. We just haven’t moved into other markets and we’re gonna choose the markets specific and market trends. If you know, you’ve read the book shift hold flip. We’re gonna go but start buying in areas where they’re at the top of the market will wait till they crash. But in Omaha, we’re buying homes right now. Thirty five percent below market value. I’m closing on houses with no money down because I have lending vehicles that don’t require money. If I can show after the appraisal that we bought it for less than 20 percent. So we’ve built like a six million dollar book of business portfolio in last two years with hardly any money in. I owe 5 million on it. It’s fully leveraged at about 80 percent. But we ask ourselves, what’s our greatest limitation? Why wouldn’t we do this all across the country and what would the number of homes need to be to get you really excited? And I decided one hundred X Factor. So why do one hundred homes when we can do ten thousand homes? And so I told Gary that was my goal. And he said, why not do it in the Wayne’s World and the color winds ecosystem? I said, let’s go.

Brian Charlesworth: [00:26:00] So is Gary going to help you build that business or is there a benefit to being it k.w. KW in doing that?

Jeff Cohn: [00:26:07] Gary absolutely is going to help me from a mentor standpoint. I think there might be opportunities. KW Financial k.w. Mortgage. There will be opportunities if I feel like I need that, but I don’t know that we will. Right now we could do the deal I just talked about in Salt Lake. You and I could do that. I wouldn’t need Gary Keller to do that.

Brian Charlesworth: [00:26:27] Yeah. So it sounds to me like you’re actually building an empire and that, you know, you want a billion dollar in assets just like Grant Cardon. Is that mean? Is is that the direction you’re heading there? And you’re.

Jeff Cohn: [00:26:40] We will really have a billion dollars in assets in the next 10 years, and we will never be able to do this ourselves. So we’re looking to leverage the relationships we have nationally. But instead of going super wide and having ten thousand clients like most coaching companies probably aspire to do.

Jeff Cohn: [00:26:56] Our goal is to go very narrow and find a hundred business partners. One hundred Bryan and Springs that want to partner with us, and they can pick what they want to partner in. But ultimately, everything points towards Real’s investing in single family and multi-family real estate. And so that and that’s what it gets everybody jacked and excited. And that’s the thing nobody’s doing. And they’re looking back in last 20 years. Holy cow. If in 2008 I had put a billion dollars in the market, I’d be worth five million dollars today. And then looking back at the last shift, that was before that one. Another shift is coming. And we need to position ourselves through this next shift in such a way that will allow us to become successful together.

Brian Charlesworth: [00:27:33] Ok. Well, that’s really exciting. Jeff, I know you have a hard stop right now. So just to wrap up, I think there was a lot. You’re gonna have a lot of people who are gonna want to partner with you on this. How did they get a hold of you?

Jeff Cohn: [00:27:45] Yeah. So right now, I’m asking that everyone just just emails me. This is all really new, you guys. I didn’t expect I was going to announce I was going to Kellar this early. We thought it would happen early, like probably a family reunion. But Future Con came up, which was a tech conference. It was their inaugural event. And they said, do you want to tell the world at the future con? And I said, no better time. So I will have a portal where people can come in and essentially subscribe to partner with us and they will have a series of questions to see if you’re a good match now and or if you’ll be a match later. And we’re gonna build all that out in HubSpot. I don’t have it built out yet. So please, I’m sorry if I take a long time to get back to you, but you will get a response. Just e-mail my personal email. Jeff, at Omaha’s elite dot com. I know it’s gonna probably be inundated and that’s OK. If you are interested in partnering with us in any of these ventures, reach out to me. It doesn’t matter what brokerage brand you’re at. What matters is that you’re the type of person that’s actually going to go do it. Don’t message me because you need someone to hold your hand. Message me because you believe that I will help you be the vehicle to accomplish your dreams.

Brian Charlesworth: [00:28:47] Awesome. Well, Jeff, congratulations. I don’t know that I really congratulated you on this show, so congratulations. And they didn’t move. And aspiring member sharing it first with our audience. Why? Why you’re making this move. And really what I love about your style is you want to help anybody in any brokerage grow their business and their life.

Jeff Cohn: [00:29:10] I don’t care about the flags. I’m not into that. That’s never been my thing. I’m into helping people change their lives. So if where you are today isn’t changing your life, you need to go somewhere else.

Brian Charlesworth: [00:29:21] All right, Jeff, we’ll keep up the great work. Best of luck to you. Thanks so much.

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